
The
International Car of the Year Awards
How Cars Reflect Our Lifestyle
Presented
with the flair of a Hollywood production,
the ICOTY Awards honor the International Car of the Year and International Truck of the Year.
Nominees include vehicles that are manufactured
by American, British, German, Japanese,
Korean and Swedish automakers but are sold in the United States.
"The
ICOTY Awards are about the emotional
relationship people have with
their cars; a reflection about
who and where we are in life and
how our cars make us feel."
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Launched
in 1997 at the North American International
Auto Show, the ICOTY Awards became the
first automotive awards show to honor new vehicles
based on the emotional connection between
car and consumer. Today, the ICOTY Awards have evolved and honor vehicles based on lifestyle compatibility and how well automakers achieve that goal.
"The ICOTY
Awards are not about power and performance,
but rather about personality and passion," said ICOTY Executive Producer Courtney
Caldwell.
After thirteen years of productions in Detroit, the ICOTY Awards announcements were moved to the Los Angeles Auto Show in 2009, where winning automakers were presented their prestigous trophies for 2010 International Car and Truck of the Year.
And the winners are:
2010 International Car of the Year
Ford Taurus
2010 International Truck of the Year
Volvo XC60
In
order to achieve a balanced perspective
that reflects all consumers, ICOTY engages
a diverse group of renowned automotive
journalists and editors in the voting
process. The ICOTY Jury consists of
20 reputable writers and editors
who represent respected publications
such as Edmunds.com, Kelley Blue Book, Consumer Guide Automotive,
Yahoo! Autos, Auto Week, MSN Autos, Caranddriver.com, and Cars.com, to name a few. Voting ballots
are then sent to J.D. Power and Associates
for final tabulation to ensure accuracy and credibility.
Today, ICOTY
is the largest, most professionally
produced auto awards show in the industry,
an event which has been coined by industry
leaders as the Academy Awards of Cars.
The
criteria on which votes are cast can
be found in the ICOTY AWARDS archive
section under 'Awards Criteria.' Each
vehicle must be of in-production models of the new year.
Sponsorship
Information
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